By Allegra Battle for Power News Radio Network
Healthy Birth Day, Inc. CEO Emily Price discusses the history and research behind our Count the Kicks stillbirth prevention program with Power News Radio Network reporter Allegra Battle.
Count the Kicks, which started in Iowa in 2008, was developed by Healthy Birth Day, Inc. as an empowering stillbirth prevention program for expectant parents to get to know their baby’s normal movement patterns in the third trimester and to speak up if they notice a change. Decades of research, including this study out of Norway, shows paying attention to movement is a non-invasive way for expectant parents to monitor their baby’s health and that babies can in fact be saved when parents speak up and providers act on their concerns.
The program teaches expectant parents the method for tracking fetal movement during the third trimester of pregnancy through a network of providers, birthing hospitals and maternal health champions using printed educational materials, a free mobile app, health worker training and mom-to-mom outreach.


































